Posts Tagged: onlie targeting

Why No One Likes Mobile Ads and How Companies Hope to Change That

|| by Yves Kallaert

No one really knows if ads on smartphones work.   Internet companies are having difficulty making money on mobile ads. Mobile computing is the fastest-spreading consumer technology in history, but the real change for the technology business is only just beginning. Where consumer attention goes, ad euros are supposed to follow. That hasn’t quite happened… Read more »